⁠“TerriBULL” - White Sox fans debate historic NBA-MLB jersey fusion

The Chicago White Sox officially unveiled their new Nike City Connect Series jersey, and it's making history. The new design, a co-branded collaboration with the Chicago Bulls, is the first of its type to combine elements of both an MLB and an NBA team. Drawing on two of the city's most legendary franchises as inspiration, the uniform pays tribute to Chicago sports history.

It's not only a jersey, it's a salute to Chicago. The black-and-red colorway is a salute to both teams, and the pinstripes on the jersey are a nod to the Bulls' unstoppable nineties decade and the White Sox's historic legacy. On the collar, a small but significant detail: nine stars, symbolizing the combined championships of the two clubs.

White Sox Chief Revenue and Marketing Officer Brooks Boyer explained how the concept developed. "One of the challenges we had coming out of having our first Southside City Connect jersey was how could you ever match it or top it," Brooks Boyer said.
That's when the concept of partnering with the Bulls became a reality. "One of the thoughts that was pushed right away was that no one has ever done a collaboration between a Major League Baseball team and an NBA team. In a market like Chicago with a history of both teams, how great would it be to be able to collaborate with our partners in the Bulls, along with Nike and Fanatics, to do something that is unique and very different."
The end result is a uniform that brings classic and bold innovation together, making it a standout not only for the team but in all of baseball.
Fan reaction to the jersey reveal was immediate and divided, with social media lighting up in both support and criticism. While some celebrated the unique tribute to Chicago sports, others weren’t impressed.
Some called the collaboration “TerriBULL,” criticizing the design as unnecessary and off-brand.

One fan commented, “They don’t deserve to wear those”

while another simply called it “trash.”

Others were equally blunt, saying, “This is a terrible idea,” expressing frustration over the departure from tradition.

The new uniforms will first appear on the field on Friday, May 2, when the White Sox play the Houston Astros. The team intends to use the unique uniforms for every Friday game during the 2025 season. The gear is available for fans to purchase from different stores.
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