Katy Perry reportedly seeks advice from Travis Kelce's beau Taylor Swift for guidance as Lifetimes Tour faces ticket sales struggles

Stiffing on ticket sales for her much-hyped Lifetimes tour, Katy Perry is said to be seeking counsel from Taylor Swift. With Swift's Eras Tour breaking box office records and attracting huge attendances globally, Perry is desperate to tap into her erstwhile rival's experience. She aims to learn Swift's marketing methods and fan-engagement strategies, The Sun suggests, in an effort to kick-start excitement and attendance for her own tour.

Even after announcing a massive 83-date tour, Katy Perry is said to be having trouble selling out shows, with thousands of tickets remaining unsold. The sluggish sales have seen the pop star increasingly frustrated, as she had been optimistic about her Lifetimes tour.

An insider close to Perry revealed that she is currently looking for means to generate more interest and help achieve a better turnout. In her bid to better her strategy, she is reported to be seeking inspiration from Taylor Swift, especially following the blockbuster success of the Eras Tour.
Perry is said to be keen on learning about some of the factors behind Swift's record-breaking tour, ranging from audience interaction tactics to the selection of her setlist and even some visual details like costume design and stage production.
As she labors to overhaul her tour and create greater buzz among fans, Perry is bent on turning things around and making Lifetimes one for the books. The source stated, “She attended one of Taylor’s concerts last year and left feeling both excited and inspired. She knows she can rely on Taylor for constructive feedback.”
Perry, described as a sponge, has been absorbing Swift's advice on making concerts unforgettable. Swift has emphasized storytelling and stage presence as key elements in creating a compelling live show. “Taylor wants Katy to succeed and have a fantastic tour. Katy appreciates that,” the source added.

The ongoing feud behind Taylor Swift's 2014 song Bad Blood has long since been buried, with both pop divas appearing to have made amends over the past few years. Now, rather than being rivals, Katy Perry is said to be seeking advice from Swift as she seeks to sharpen and improve her live shows.
Perry, whose hits include Hot N Cold, has had her own share of controversies in the past. She has recently been criticized for continuing to work with producer Dr. Luke, even as there are continued allegations against him by singer Kesha. This has attracted criticism from some fans and industry players.
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While Perry sets her sights on rejuvenating her Lifetimes tour, she seems keen to learn from Swift's success. Looking to one of the most revered live acts of this era for inspiration is a new chapter in their relationship—founded on respect and shared understanding of the constantly changing music industry.